24 DAYS AGO • 1 MIN READ

My husband said he would fix it - What a broken dishwasher has in common with your online business idea

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Reader

My dishwasher broke over a year ago.

My husband said he would fix it.

I believed him. For approximately one week. Then I started handwashing. And kept handwashing. For. A. Year.

Last week I finally called someone in. The repair guy took one look and said: "You've got four issues here. One of them " he paused "has been caused by someone trying to fix it themselves."

I said nothing. My husband said nothing. The repair guy said everything.

"My advice? Stop patching it. Replace it." Thirty minutes. Four problems identified. One verdict. we need to get a new dishwasher. Done.


Here is the thing.

I see this exact pattern with women who want to leave corporate and build an expert business.

They spend months, sometimes years, trying to figure it out themselves.

A podcast here. A free course there. A template from someone on Instagram. A strategy borrowed from someone in a completely different industry.

More input. Not always more clarity.

And sometimes, just like my dishwasher, the DIY approach creates another problem on top of the original one.

A niche that is too broad. An offer that is too vague. A business model that would work for someone else but not for the life they actually want.

The repair guy did not work harder than my husband. (in fact he spent 30 minutes on the problem) He just knew what he was looking at.

Sometimes the smartest move is not trying harder to fix it yourself. It is getting someone outside the problem to help you see what is actually going on.

Someone who can tell you what you actually know, what people would genuinely pay you for, what your expert business could look like, and whether leaving corporate even makes sense right now.

Thirty minutes of clarity beats twelve more months of handwashing.

Trust me on that one.

Here's to learning and growing your business at the same time!!
Caron x


PS. If you are ready to stop figuring it out alone, I have a new coaching program starting next month. The waitlist is open now. Add your name here: T​he Expert Business Plan​

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