Hey there Reader
This one is for the person who knows something is coming.
You are not ready to go all in. Maybe you are still in a job. Maybe your idea is still forming. Maybe you just are not sure enough yet to spend money on a big platform or a fancy website or a full rebrand.
I hear you. And I want to tell you something important.
Now is exactly the right time to start.
Here's what I wish I had done, when I was in your shoes
Grown my email list...
Your email list is the only thing in your business that is truly yours, and having one makes selling a lot easier (when you are ready)
Because a list of even 200 genuinely interested people is worth more than 10,000 followers who scroll past you.
So what do you actually need to get started?
Less than you think. You need somewhere to collect email addresses and somewhere to send a newsletter. That is it. You do not need a website. You do not need a logo. You do not need a perfectly defined niche.
You need to show up, share what you know, and let people decide if they want more of you. (This is a great way to test and find out what people want)
Why I use Kit
I have tried a few platforms over the years and I keep coming back to Kit and here is why in plain English.
- My emails actually land. Deliverability is everything. If your email goes to spam it does not matter how good it is. Kit has a strong sender reputation and I trust it.
- It is an online presence and an email platform in one. You get a creator profile, a simple, clean page that tells people who you are and what you do, before you have a website. That matters more than people realise.
- It is genuinely easy to use. Kit gets out of the way and lets me focus on writing.
And it is free up to 1,000 subscribers. So there is no reason to wait.
If you are thinking about building something, a personal brand, a program, a business that is actually yours — start here.
catch you next week
Caron
